TAMASHII
Los Angeles USA
Type: Brand identity
Company: Lens Manufacturer
Service: Concept Development, Production Planning, Videography, Editing
Veritá is excited to share this short documentary on the making of TAMASHII lenses which explores the vision and craftsmanship behind this unique project. The film follows the journey from concept to creation, highlighting the collaboration and passion that brought it to life.
Shot entirely on TAMASHII primes, the documentary also serves as a showcase of their capabilities. These lenses represent the next chapter in rehoused vintage cinema optics, blending classic character with modern precision. The project is a collaboration between OLD FAST GLASS, ANCIENT OPTICS, and ZERO OPTIK.
Visually, the film embraces the lenses’ distinctive qualities: organic softness, rich texture, and expressive falloff. Natural contrast and subtle imperfections are highlighted, creating a timeless, cinematic feel that reflects the unique soul of TAMASHII.

















